Productivity Tools

Is Techsmith Snagit® Worth the Cost?


TechSmith Snagit is one of the more popular screenshot and screen recording tools available. However, some reviewers also think that Snagit is expensive, especially for large teams. As such, let us consider if Snagit pricing is worth the cost.

What is Snagit?

computer on a desk with a video player up on it next to a cup of coffee and potted plant

Techsmith Snagit provides a screen capture tool that lets you take pictures and videos of your screen. The purpose of Snagit is to help you make visual instructions such as how-to guides and employee training videos. As such, Snagit’s annotation tools are a big part of its appeal. You can markup your screenshots with a step tool, text editing, stamps, a simplification tool that turns images into simplified graphics, and a smart move tool that lets you separate and rearrange disparate elements in your screenshot. Finally, you can separate the text of any screenshot and copy it into another document.

Snagit screen recording includes audio recording, webcam, and GIF conversion. You can also trim video clips or create videos that only feature screenshots and audio. You can save recordings to your device or upload them to a separate online cloud service.

How Much Does Snagit Cost?

bundles of dollars

We think that Snagit’s biggest downside is its cost. There is no Snagit free plan. A single individual or business Snagit license costs $62.99 for Snagit 2022 and can only be installed on two machines. Although the Snagit price per user goes down as the number of users rises, this still amounts to a considerable amount of money for large businesses with many users. (For more detailed pricing information depending on your usage, check out our pricing calculator).

Additionally, some important Snagit app features cost extra on previous plans. If you want future upgrades, priority support, Snagit certification courses, and a master key that lets one account manage all licenses, you have to buy Snagit Maintenance. Snagit 2022 comes with Snagit Maintenance built in, but for previous versions, it cost an additional $12.50 per license, though like above, this cost decreases for additional users. You will have to pay for this license again every year if you want access to the next year’s upgraded product. Without Snagit Maintenance, your version of the Snagit tool may eventually become obsolete as better, newer versions are released every year. 

Do you also want cloud storage so that screenshots and screen captures can be stored and accessed online without taking up vital space on your desktop? That’s an additional fee. TechSmith sells a separate product called Screencast that provides cloud storage for Snagit and Camtasia. A free Screencast account only provides 2 GB of storage and 2 GB of monthly bandwidth. Just one popular video upload can eat that. To fix this, you can upgrade to 30 GB of storage and  240 GB of monthly bandwidth. This comes with indefinite storage and custom branding but costs an additional $9.99/month or $99.99/year. And even at that, 240 GB of bandwidth is 50% less than what competitors like Droplr and CloudApp offer.

A Final Review

Though TechSmith Snagit provides a useful screencast and screen recording tool, Snagit may be too expensive in comparison with competitors. Though the initial one-time Snagit cost of $62.99 might seem like a good deal, this quickly adds up for teams and enterprises. Finally, cloud storage and sharing, which is absolutely vital for business and enterprise teams who need to be able to quickly share files and save desktop storage, costs an extra annual fee.

There are similar products on the market that are cheaper to buy than Snagit. Droplr provides a screenshot and screen capture tool along with cloud storage starting at only $6/month for individuals and $7/user/month for businesses. Loom and Screencast-O-Matic offer a similar starting price, though their products are more focused on screen recording and video editing. CloudApp, a direct competitor to Droplr, is also cheaper than Snagit at $9.95/month for individuals and $8/user/month for teams.

For more information about these competitors to Snagit as well as a direct comparison of their pricing according to your needs, please reference our pricing calculator

Snagit®, TechSmith Snagit®, Screencast®, and Camtasia® ARE A MARKS OF TECHSMITH CORPORATION, REGISTERED IN THE U.S. AND OTHER COUNTRIES. Snagit®, Camtasia® and Screencast® are a software applications developed by TechSmith Corporation. TECHSMITH CORPORATION HAS NOT AUTHORIZED, SPONSORED, ENDORSED OR OTHERWISE APPROVED THE CONTENT ON THIS SITE

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