Productivity Tools

5 Best Deals For URL Shorteners in 2020

Are you reviewing URL shorteners that lets you create custom links, access detailed analytics, and manage your information? Want to find the best deal for your budget? Then look no further! Here at Droplr, we have compiled a list of the 5 best URL shorteners in 2020 and compared their services and pricing so that you can start producing and managing links that are easy to create, use, and manage for businesses and clients alike.

It is important to note that enterprise pricing for these services, which includes more shortlinks, customization options, and robust reporting, tends to be quite expensive. The price tiers discussed in this article are mostly aimed towards small and mid-sized businesses, while custom pricing can cost upwards of $500-$1,000/month. If you’re a larger business looking for more options, you will need to get a quote directly from the platform.


Bitly is known for its easily accessible interface and free data analytics and may be the most well-known of URL shortners. The bitly dashboard displays total number of clicks, top referrers, and top locations for each tiny link and for all of your links combined. Bitly also provides free tags, making it easy to sort your small URLs. However, both the free and basic plan provide limited link management services and can only track link history for up to 30 days. Bitly’s best product is its customizable option, which allows enterprises to choose which services they need and receive a custom quote.


Rebrandly is a custom URL shortener used solely for the creation of custom URLs and domains. As such, its free option provides one of the best deals in the business, with 5 domain names, 500 branded links, and unlimited redirects. Rebrandly’s paid plans don’t provide as many tracked clicks per month as competitors, but additional clicks can be added at a low price. Rebrandly also includes customizable reports for its premium users, a feature not found in most competing platforms.

Tinycc provides the cheapest plan at a mere $5/month. This basic plan, along with the $25/month business and $49/month pro plans, track more clicks than most competitors with daily limits for tracking instead of monthly ones. Tinycc is also unique in that it offers plans that include multiple users for a much cheaper price than competitors. All of Tinycc’s plans begin with a 7-day free trial and include link editing, a user help library, and merging with Google Analytics. Tinycc is a great option for small and medium-size marketing teams working on a budget.


BL.INK offers the best package deal for number of branded links and custom domains. For as little as $12/month, users can generate an unlimited number of custom domains. BL.INK is also unique in that it limits link tracking in clicks per link instead of total clicks per month. Overall, BL.INK is an excellent option for those whose marketing goals rely on generating many links over many domain names.


ClickMeter brands itself as the best tool for managing redirection, tracking clicks, and monitoring the status of external links and traffic sources all in one. Clicks are referred to as “events,” while tracking links and banners are called “data points.” ClickMeter’s X-Large package provides the best deal in comparison with competitors, with 100 users and 2 million tracked clicks per month. More expensive packages with more custom links and click tracking are also available. ClickMeter is a solid selection for marketers who want to integrate short URL links into their marketing campaign alongside tracking pixels and banners. 

What about free options? 

Don’t have the means to dish out a monthly fee for special link shortening services? Want to research more free options? Then check out our article 5 Best Free URL Shorteners in 2020 to find the perfect free link shortener for your needs.

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